means-test-calculator.com
1. Target only the markets you serve with "HyperLocal" (zip-code based) advertising
Zip Code based content = Zip-code based advertising
Because LegalConsumer users are required to enter a zip code, all page content is localized to the state or county or, advertisers can take advantage of low-cost ads that are seen by all users with zip codes in the counties they choose.
2. Get repeated, prolonged exposure for your ad
LegalConsumer.com's 10-minute average visit
The average visitor to LegalConsumer.com lingers almost 10 minutes (most sites average 3 minutes or less). and enjoys an extremely low "bounce rate" (the percentage of people who leave after one page) of about 20% (50% or higher is the norm on the web).
Your ad, viewed multiple times
LegalConsumer.com's means test calculator and other content engages people's interest keeps them on the site for a prolonged period. The average LegalConsumer.com visit is ten minutes long. Your ad appears on on every page. Users in your zip codes will see your advertisement repeatedly as they ponder their financial options.
3. Connect with potential clients who are seriously considering bankruptcy
As you know, far too many people are giving up important financial rights because they mistakenly think that bankruptcy is no longer available, because of changes in the law and something called the means test. As a practitioner, you know that's not true.
But for most people, finding that out is just too intimidating.
LegalConsumer.com helps tens of thousands of people each month figure out whether they qualify for bankruptcy.
The means test calculator gives them an anonymous way to get an initial take on where they stand. To date, more than 300,000 people have used the calculator to help them begin to sort out whether they should consider bankruptcy as an option.
Reach potential clients at the moment they learn they pass the means test
Most people find that they pass the means test -- and then must decide what to do next.
What better time to be one click away from helping them with that decision, with an ad that allows them to send you an email with their means test information, soliciting your help.
While some users may decide to file on their own, many decide to hire a lawyer, after going through the means test and other information on the site, once they learn how much work is involved in filing for bankruptcy, and some turn to hiring professional help.
4. Get full color banner ads for the price of you pay for text ads on other sites
Traditional text ads displayed 24/7 on multiple pages
Your basic lawyer listing ad on LegalConsumer.com will appear 24/7 along side, and at the end of the means test calculator, and other highly trafficked pages on LegalConsumer.com
Rotating Banner and Skyscraper ads in rotation on multiple pages
Using our proprietary ad technology, your text ad can also be displayed as an attractive banner or skyscraper ad that will appear on all pages of the LegalConsumer.com domain on a rotating basis with other kinds of ads.
One low price
All of these ads, on multiple pages are included in your low monthly fee.
5. Bonus features for advertisers
Ads Free if you license the Calculator for Your Website
Advertisers are entitled to a 100% credit of the advertising costs when they sign up for a syndicated, regional version of the Mean Test Calculator (MTC) on their own website, that will work for zip codes in all counties in which they advertise. (In other words, get the calculator on your website, the advertising on LegalConsumer.com is essentially free.)
Use the calculator as a way of attracting traffic to their site, and/or as a client screening device.
Calculator syndicators are allowed to view data entered by their patrons, and receive email notices when the user submits their information to the sponsoring law firm.
Means-test-calculator.com & LegalConsumer.com websites & means test calculator © 2005-2009 RelationalVision,
LLC. All rights reserved.